Reviewed in every major paper and newsletter in launch week, and number 1 in the UK charts on the day it launched.
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The results
No.1 in the UK podcast charts on launch day
7.2m combined discoverability reach in launch week
13 pieces of coverage across national press and newsletters
The brief
Goalhanger wanted The Rest Is Entertainment, the new show from Richard Osman and Marina Hyde, in every place people go to find new podcasts, from launch day. [Fiona to add a line on the brief and timings.]
What we did
Built excitement and talkability around the launch
Got the show to every influential previewer and podcast newsletter
Pitched the wider podcast writers so it was covered wherever listeners were looking
Where it was covered
What the client said
"Fiona did a brilliant job launching The Rest Is Entertainment for us. Her extensive contacts and excellent knowledge of the podcast world helped us launch the podcast to the widest possible audience."
Tony Pastor
Co-founder, Goalhanger
Goalhanger Entertainment Podcast PR
No.1
More case studies
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